The Royal Government of Bhutan adheres strongly to a policy of high value, low impact/volume tourism which serves the purpose of creating an image of exclusivity and high- yield for Bhutan.
To promote Bhutan as An exclusive travel destination based on Gross National Happiness (GNH) Values.
To develop and promote High value, Low impact tourism
To create an enabling environment for a vibrant tourism industry; and
To promote Bhutan as a year round destination and foster regional spread of tourism
Develop and promote tourism industry
Formulate tourism policies, plans and programs;and
Implement relevant policies ,laws ,regulations and programs.