Bhutan’s tourism sector is regarded as one of the most exclusive travel destinations in the world. Today tourism is a vibrant business with a high potential for growth and further development.

The Royal Government of Bhutan adheres strongly to a policy of high value, low impact/volume tourism which serves the purpose of creating an image of exclusivity and high- yield for Bhutan.


To promote Bhutan as An exclusive travel destination based on Gross National Happiness (GNH) Values.


To develop and promote High value, Low impact tourism

To create an enabling environment for a vibrant tourism industry; and

To promote Bhutan as a year round destination and foster regional spread of tourism


Develop and promote tourism industry

Formulate tourism policies, plans and programs;and

Implement relevant policies ,laws ,regulations and programs.